SOHN CONSULTANTS is not committed to any single methodology. This facilitates broad flexibility and creativity in study design and implementation, and no barriers in utilizing the most productive and cost effective method available.
SOHN CONSULTANTS has extensive experience with a range of qualitative methods: - Branding/Corporate Evaluation Studies - Market/Positioning Studies - Product Concept/Perception Studies - Customer/Subscriber Satisfaction Studies - Advertising/Marketing Communications/Packaging Evaluations - Direct Marketing Studies - Customer/Prospect Studies - Attitude and Usage Studies - Product Tracking Studies - Product Testings - Info Check Studies - Taste Tests - Product and Placement Studies - Segmentation Studies - Communication Tests
SOHN CONSULTANTS ensures a fast, yet thorough analysis of the findings, with the compilation of the final report giving you the relevant facts and outlining the key issues you need in a clear form so as to allow you to make strategic decisions in a timely-manner concerning your specific research goal. Our aim is to exceed the expectations of our clients; we help our clients satisfy their clients.